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For entrepreneurs, cash flow is critical. Therefore, expending money in SEM (Paid Ads) may not be the best course of action, During this lesson, you will find enough information to developed capabilities and develop practical skills to decide between SEM and SEO.

For entrepreneurs, it is very normal to have a website that's not ranking well. In this 1 hour lesson, you will learn how to optimise that site of yours to make it more visible to Google and other Search Engines. 

The marketing activities that you do may help you to improve your website ranking and visibility always you follow some simple steps. In this lesson, you will learn best practices to achieve the best possible organic results.