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Artificial Intelligence Technologies in Marketing and Communications

$5,500.00

Explore the dynamic intersection of marketing and technology in this engaging course on Artificial Intelligence (AI) in Marketing. Discover how AI-powered tools and strategies are reshaping the marketing landscape, from personalized customer experiences to data-driven decision-making. Gain insights into harnessing AI to optimize campaigns, analyze data, and unlock new avenues for business growth. Dive into the future of marketing and equip yourself with the knowledge and skills needed to stay ahead in this rapidly evolving field.

BSBWRT411 - Advanced copy writing with ChatGPT

This Micro Credential program is designed to equip individuals with the expertise required to plan, draft, and finalize complex documents with the assistance of ChatGPT. Tailored for professionals in various business environments, this program hones the skills needed to create intricate documents that go beyond basic correspondence, memos, and forms. Participants will learn how to harness the capabilities of ChatGPT to streamline the creation process, enabling them to review and analyze information from a diverse range of sources, resulting in well-crafted and highly effective documents.Advanced Document Writing with ChatGPT

BSBMKG438 - AI-Driven Advertising Production and Monitoring

Uncover the future of advertising with our micro credential program, "AI-Driven Advertising Production and Monitoring." This course will equip you with the knowledge and skills to implement cutting-edge AI technologies in advertising production and effectively monitor campaign performance. Dive into the world of artificial intelligence and explore how it revolutionizes the creation and optimization of advertising content. Through hands-on projects and real-world case studies, you will learn to harness AI for tailored ad campaigns that yield better results. By the end of this program, you'll be able to design, execute, and monitor advertising strategies powered by AI, providing a competitive edge in the fast-evolving advertising landscape.

SIRXOSM005 - Develop a basic website for customer engagement using AI

In this specialized micro credential program, you will learn how to develop a basic website that leverages the power of Artificial Intelligence (AI) to enhance customer engagement. Explore the exciting world of AI technologies as you discover how to create websites that provide tailored and interactive user experiences. Through hands-on projects and guidance, you will gain the skills and knowledge necessary to build websites that can understand and engage with visitors, making your digital presence smarter and more responsive. By the end of this program, you'll be well-equipped to design customer-centric websites that harness the potential of AI for increased user satisfaction and business success.

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